Lord Jones is co-founding a new CBD skincare line with actress Kristen Bell — and it’s called Happy Dance.

Happy Dance by Kristen Bell will launch this fall. Together, Lord Jones and Kristen Bell will develop, manufacture, and distribute the clean, simple hemp-derived CBD skincare line, which includes personal care products.

Bell comments, “I first discovered Lord Jones CBD products two years ago and have been using them ever since. I was skeptical at first, but was quickly blown away by the quality, integrity, and consistency in all of the products. When I met Lord Jones founders Rob & Cindy, we aligned on a shared desire to make a CBD line that would be accessible to a wider audience at a lower price point while maintaining the same trusted quality as the Lord Jones brand.”

Lord Jones CEO and founder Rob Rosenheck adds, “We couldn’t imagine a better partner than Kristen…Her passion, authenticity and kindness will be at the core of Happy Dance and make her the perfect messenger to bring CBD self-care to the mainstream.” 

Happy Dance is scheduled to launch later this year.

Read More

See the latest feature articles in our new magazine, CBD Inside & Out